Technology moves in waves. Right now, we’re witnessing the AI wave crash over enterprise boardrooms with a force that’s equal parts exhilarating and terrifying. Boards demand a competitive advantage. CEOs are under pressure to deliver AI-driven results. That pressure ends up flowing throughout the organization. The reality is that large percentages of corporate AI initiatives show zero return on billions of dollars in investment—not because the AI is broken, but because the foundation underneath it is crumbling.

Here’s the uncomfortable truth that most vendors won’t tell you: AI doesn’t fail because of algorithms. It fails because of data. Specifically, it fails because organizations are trying to build intelligent systems on top of fragmented, ungoverned, untrustworthy data that is managed by a patchwork of disconnected tools that were never designed to work together.

“AI doesn’t fail because of algorithms. It fails because of data.”

Fortunately for our customers, we saw this tipping point coming. While others were focused on building a better silo, we were building something different, something the market is only now beginning to understand its needs. We weren’t trying to create another data catalog or another governance tool. We were engineering a fundamental rethinking of how data management should work in the AI era.

The vision of a unified data management platform is now a reality

Today, this rethinking is a reality in the form of the Quest Trusted Data Management Platform featuring the Automated Data Product Factory. And don’t just take our word for it, here’s a few responses we’ve heard from customers who have already experienced it:

  • “A solution I haven’t seen from anyone else.”
  • “This is a game-changer.”
  • “You took something very complex and made it very simple.”

The problem nobody wants to talk about

Talk to any enterprise data team today and you’ll find the same scenario playing out: a handful of teams working with up to a dozen or more separate tools, each trying to solve different pieces of the data management puzzle. One tool for modeling. Another for cataloging and governance. Yet another for quality. And so on. Each one promising to be the answer, each one creating a new silo.

The result? Teams of people spending three months—sometimes longer—to create a single production-ready data product, often cobbled from many spreadsheets. Integration costs alone can exceed $100,000.

“Teams of people spending three months—sometimes longer—to create a single production-ready data product, often cobbled from many spreadsheets.”

And at the end of this marathon, when an analyst finally finds the data they need, they’re left wondering: “Can I actually trust this?”

If the answer is “I don’t know,” the entire investment has failed. Too often, that is the answer, and that is why these AI investments are failing at rapid rates. Organizations simply can’t afford to keep operating this way.

Why we built what others haven’t

The Quest Trusted Data Management Platform featuring the Automated Data Product Factory represents more than three decades of data management expertise converged into a modern, AI-accelerated architecture. This is software that already meets the mandatory platform requirements that Gartner says will be a requirement by 2028.

What makes our vision different? We understood early that the market didn’t need another point solution. It needed a unified platform that delivers the core capabilities of data modeling, cataloging, governance, quality management, and marketplace capabilities—all working together natively. No vendor juggling. No process gaps where critical governance falls through the cracks. None of the extra costs that come with trying to integrate disparate solutions working towards the same goals of directly connecting your data to business outcomes.

But integration alone isn’t revolutionary. What pushes us ahead is how we’ve reimagined the entire workflow with AI at its core. Our Automated Data Product Factory transforms the traditionally manual, months-long process of creating trusted data products into something that can be accomplished in days using natural language. Business users can describe what they need in plain language, and the platform generates production-ready, governed data products automatically.

“Think about what that means: up to a 70% reduction in data modeling cycle times. Data products delivered 54% faster. Total cost of ownership reduced by 30-40%.”

Additionally, our nine-component trust scoring framework gives every data product a dynamic, customizable trust score that updates automatically as underlying conditions change. When AI models consume this data, they’re not operating on assumptions or hope—they’re operating on quantified confidence.

And because we’ve built AI-powered data drift detection directly into the platform, we catch changes that could impact AI model performance before they create downstream disasters. Trust isn’t static in our world—it’s continuously validated and communicated.

Why competitors can’t simply copy this

When I look at the competitive landscape, I see point solution providers trying to bolt on capabilities they never architected for. Every company with a data tool claiming they can support AI initiatives.

But you can’t retrofit a unified vision onto disparate products acquired through M&A. You can’t fake three decades of data modeling expertise. And you definitely can’t replicate the deep integration we’ve achieved by building everything on a common platform architecture from the ground up.

“The gap between Quest and others now isn’t measured in features. It’s measured in fundamental architecture and vision.”

The future we’re already building

Recently we opened our Centre for Advanced AI Architecture in Cork, Ireland—a strategic investment in the next generation of AI and data management innovation. This isn’t just about expanding our footprint. It’s about doubling down on our commitment to staying ahead of where the market is going.

We’re already working on capabilities that will further widen the gap: cloud-based modeling experiences that make data architecture more accessible, deeper integration with unstructured data for comprehensive AI readiness, and direct interfaces with cloud data warehouses that eliminate unnecessary data movement.

The clock Is ticking

Organizations investing in AI today face a stark choice. They can continue assembling point solutions, hoping they’ll somehow achieve the integration and trust their AI initiatives demand. Or they can adopt a platform that was architected to solve this exact problem.

The market will eventually arrive at the conclusion that converged data management platforms are essential. Gartner has already laid out that timeline. But by the time “eventually” becomes “now” for most vendors, Quest will have already moved on to solving the next generation of challenges.

That’s what it means to be years ahead. We’re not reacting to market demands—we’re defining them. We’re not following trends—we’re creating them. And we’re not promising future capabilities—we’re delivering them today.

At Quest Software, we’re not waiting. And neither should you.


Ready to turn your data products into reusable assets? Quest Software has launched the Quest Trusted Data Management Platform— the industry’s first and only unified, SaaS-native solution purpose-built for delivering trusted, AI-ready data at speed and scale. Learn more in our press release and explore the platform at https://www.quest.com/data-management-platform.

Michael Laudon is Quest Software's Chief Product and Technology Officer, responsible for the vision and delivery of Quest's market-leading products. He brings over 30 years of experience in go-to-market, engineering, product management, product marketing, field services, and operations across global markets, with deep expertise in technology, innovation, and building trusted customer relationships. Prior to Quest, Michael held senior leadership roles at Proofpoint, Citrix, Dell Networking, and several start-ups, spanning cybersecurity, medical devices, telecommunications software, networking, and semiconductor development. Throughout his career, he has focused on transforming organizations and ensuring customers get the products they need to succeed. Michael holds an MS and BS in Electrical Engineering from the University of Wisconsin–Madison. Based in the Bay Area, he's a father of two boys and enjoys mountain biking, skiing, and outdoor adventures.

Deliver trusted data products in days, not months

Quest's new Trusted Data Management Platform with AI-powered Automated Data Product Factory delivers production-ready data products 54% faster. See how it works.